{"id":423,"date":"2018-12-26T07:54:51","date_gmt":"2018-12-26T07:54:51","guid":{"rendered":"http:\/\/cedvietnam.com\/?p=423"},"modified":"2018-12-26T07:54:51","modified_gmt":"2018-12-26T07:54:51","slug":"cau-chuyen-phia-sau-nhung-logo-noi-tieng-p1","status":"publish","type":"post","link":"https:\/\/ntvwindow.diachi.top\/?p=423","title":{"rendered":"C\u00e2u chuy\u1ec7n ph\u00eda sau nh\u1eefng logo n\u1ed5i ti\u1ebfng (P1)"},"content":{"rendered":"<p>Nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i ti\u1ebfng, s\u1edf d\u0129 n\u00f3 n\u1ed5i ti\u1ebfng kh\u00f4ng ch\u1ec9 b\u1eb1ng ch\u00ednh ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh, m\u00e0 quan tr\u1ecdng h\u01a1n c\u1ea3, n\u00f3 \u0111\u00e3 th\u00e0nh c\u00f4ng trong vi\u1ec7c g\u00e2y\u00a0\u1ea5n t\u01b0\u1ee3ng s\u00e2u \u0111\u1eadm, thu h\u00fat \u0111\u01b0\u1ee3c\u00a0kh\u00e1ch h\u00e0ng nh\u1edd x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c m\u1ed9t h\u00ecnh \u1ea3nh cho s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh.<\/p>\n<p>Nh\u1eafc \u0111\u1ebfn Apple, b\u1ea1n nh\u1edb \u0111\u1ebfn h\u00ecnh qu\u1ea3 t\u00e1o c\u1eafn d\u1edf.<\/p>\n<p>Nh\u1eafc \u0111\u1ebfn SamSung, b\u1ea1n m\u01b0\u1eddng t\u01b0\u1eddng ra h\u00ecnh \u1ea3nh ch\u00fa robot.<\/p>\n<p>Nh\u00ecn m\u1ed9t v\u00e0i h\u00ecnh \u1ea3nh logo tr\u00ean b\u00e1o \u0111\u00e0i, b\u1ea1n c\u00f3 th\u1ec3 n\u00eau t\u00ean th\u01b0\u01a1ng hi\u1ec7u \u0111\u00f3 ngay l\u1eadp t\u1ee9c.<\/p>\n<p>R\u1ea5t nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u l\u1edbn, ch\u1ec9 c\u1ea7n \u0111\u1ec1 c\u1eadp \u0111\u1ebfn l\u00e0 h\u00ecnh \u1ea3nh logo v\u00e0 s\u1ea3n ph\u1ea9m c\u1ee7a nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u \u0111\u00f3 xu\u1ea5t hi\u1ec7n ngay l\u1eadp t\u1ee9c trong t\u00e2m tr\u00ed b\u1ea1n. Tuy nhi\u00ean, \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 v\u00f4 c\u00f9ng tuy\u1ec7t v\u1eddi \u1ea5y, r\u1ea5t nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 ph\u1ea3i mi\u1ec7t m\u00e0i tr\u00ean con \u0111\u01b0\u1eddng x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n.<\/p>\n<p>C\u00f9ng t\u00ecm hi\u1ec3u m\u1ed9t s\u1ed1 c\u00e2u chuy\u1ec7n ph\u00eda sau logo c\u1ee7a m\u1ed9t s\u1ed1 th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i ti\u1ebfng v\u1edbi ch\u00fang t\u00f4i:<\/p>\n<h3><strong>Logo c\u1ee7a Apple<\/strong><\/h3>\n<p><img decoding=\"async\" src=\"http:\/\/cedvietnam.com\/data\/media\/1031\/images\/cau-chuyen-logo(2).jpg\" alt=\"\" \/><\/p>\n<p><em>Qu\u00e1 tr\u00ecnh thay \u0111\u1ed5i logo c\u1ee7a Apple<\/em><\/p>\n<p>Ban \u0111\u1ea7u, \u00fd t\u01b0\u1edfng logo c\u1ee7a Apple kh\u00e1 \u201ck\u00ec l\u1ea1\u201d v\u1edbi h\u00ecnh \u1ea3nh m\u1ed9t t\u1ea5m bia g\u1ed7 c\u00f3 h\u00ecnh \u1ea3nh nh\u00e0 khoa h\u1ecdc Issac Newton \u0111ang ng\u1ed3i \u0111\u1ecdc s\u00e1ch d\u01b0\u1edbi g\u1ed1c c\u00e2y t\u00e1o, b\u00ean tr\u00ean \u0111\u1ea7u \u00f4ng l\u00e0 qu\u1ea3 t\u00e1o treo l\u1ee7ng l\u1eb3ng. Vi\u00ea\u0300n logo co\u0301 ch\u01b0\u0301a 1 \u0111oa\u0323n tri\u0301ch t\u01b0\u0300 1 ta\u0301c ph\u00e2\u0309m cu\u0309a William Wordsworth: \u201c<em>Newton\u2026 a mind forever voyaging through strange seas of thought\u2026alone<\/em>\u00a0(Newton \u2026 m\u1ed9t t\u00e2m tr\u00ed m\u00e3i m\u00e3i v\u01b0\u01a1\u0323t qua v\u00f9ng bi\u1ec3n k\u1ef3 l\u1ea1 c\u1ee7a suy ngh\u0129 \u2026 m\u1ed9t m\u00ecnh) \u201d va\u0300 m\u00f4\u0323t bi\u00ea\u0309u ng\u01b0\u0303 v\u01a1\u0301i do\u0300ng ch\u01b0\u0303 Apple Computer Co. Tuy nhi\u00ean, nh\u01b0 b\u1ea1n th\u1ea5y, ma\u0300u s\u0103\u0301c cu\u0309a logo g\u1ee3i ca\u0309m gia\u0301c u a\u0301m va\u0300 y\u0301 nghi\u0303a cu\u0309a no\u0301 qua\u0301 tri\u0301 tu\u00ea\u0323 vi\u0300 v\u00e2\u0323y \u0111a\u0303 kh\u00f4ng \u0111\u01b0\u01a1\u0323c s\u01b0\u0309 du\u0323ng. Sau \u0111\u00f3, Apple thay \u0111\u1ed5i thi\u1ebft k\u1ebf v\u1edbi h\u00ecnh \u1ea3nh qu\u1ea3 t\u00e1o c\u1eafn d\u1edf v\u1edbi m\u00e0u s\u1eafc m\u1ed9t d\u1ea3i c\u1ea7u v\u1ed3ng. \u201c<em>Qu\u1ea3 t\u00e1o c\u1eafn d\u1edf\u201d<\/em>\u00a0t\u1eeb \u0111\u00e2y tr\u1edf th\u00e0nh m\u1ed9t y\u1ebfu t\u1ed1 then ch\u1ed1t t\u1ea1o n\u00ean h\u00ecnh \u1ea3nh v\u00e0 th\u01b0\u01a1ng hi\u1ec7u cho Apple.<\/p>\n<h3><strong>Th\u01b0\u01a1ng hi\u1ec7u Starbucks<\/strong><\/h3>\n<p><strong><img decoding=\"async\" src=\"http:\/\/cedvietnam.com\/data\/media\/1031\/images\/cau-chuyen-logo(5).png\" alt=\"\" \/><\/strong><\/p>\n<p>Logo\u00a0\u0111\u00e2\u0300u ti\u00ean cu\u0309a\u00a0<strong>Starbucks<\/strong>\u00a0\u0111\u01b0\u01a1\u0323c thi\u00ea\u0301t k\u00ea\u0301 n\u0103m 1971 v\u01a1\u0301i s\u0103\u0301c ma\u0300u n\u00e2u chu\u0309 \u0111a\u0323o. Tr\u00ean logo la\u0300 hi\u0300nh a\u0309nh na\u0300ng ti\u00ean ca\u0301 Melusine co\u0301 hai \u0111u\u00f4i, r\u00f4\u0301n va\u0300 khu\u00f4n ng\u01b0\u0323c tr\u00e2\u0300n. Logo \u0111\u00e2\u0300u ti\u00ean na\u0300y mang gia\u0301 tri\u0323 ngh\u00ea\u0323 thu\u00e2\u0323t cao mang h\u01a1i h\u01b0\u01a1\u0301ng cu\u0309a th\u00e2\u0300n thoa\u0323i va\u0300 li\u0323ch s\u01b0\u0309. C\u00e1c l\u1ea7n s\u1eeda \u0111\u1ed5i, thi\u1ebft k\u1ebf l\u1ea1i logo, h\u00ecnh \u1ea3nh n\u00e0ng ti\u00ean c\u00e1 v\u1eabn gi\u1eef l\u1ea1i v\u1edbi nh\u1eefng thay \u0111\u1ed5i, ch\u1ec9nh s\u1eeda ph\u00f9 h\u1ee3p h\u01a1n, m\u00e0u s\u1eafc, font ch\u1eef \u0111\u1ec1u \u0111\u01b0\u1ee3c Starbucks l\u1ef1a ch\u1ecdn c\u1ea9n th\u1eadn.<\/p>\n<h3><strong>Th\u01b0\u01a1ng hi\u1ec7u h\u00e3ng xe Toyota<\/strong><\/h3>\n<p>Nhi\u1ec1u ng\u01b0\u1eddi \u0111\u00e3 so s\u00e1nh logo c\u1ee7a h\u00e3ng xe Nh\u1eadt Toyota v\u1edbi h\u00ecnh \u1ea3nh c\u1ee7a m\u1ed9t anh ch\u00e0ng cao b\u1ed3i \u0111\u1ed9i m\u0169. Th\u1ef1c ra, logo c\u1ee7a Toyota bao g\u1ed3m 3 h\u00ecnh elip l\u1ed3ng v\u00e0o nhau t\u01b0\u1ee3ng tr\u01b0ng cho 3 tr\u00e1i tim v\u1edbi 3 \u00fd ngh\u0129a k\u1ebft h\u1ee3p h\u00e0i h\u00f2a v\u1edbi nhau: M\u1ed9t th\u1ec3 hi\u1ec7n s\u1ef1 quan t\u00e2m \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng, m\u1ed9t t\u01b0\u1ee3ng tr\u01b0ng cho ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m v\u00e0 m\u1ed9t th\u1ec3 hi\u1ec7n n\u1ed7 l\u1ef1c ph\u00e1t tri\u1ec3n kh\u00f4ng ng\u1eebng k\u1ebft h\u1ee3p v\u1edbi khoa h\u1ecdc c\u00f4ng ngh\u1ec7 hi\u1ec7n \u0111\u1ea1i.<\/p>\n<p>\u0110i\u1ec3m \u0111\u1eb7c bi\u1ec7t nh\u1ea5t\u00a0c\u1ee7a logo n\u00e0y l\u00e0 t\u1ea5t c\u1ea3 c\u00e1c ch\u1eef c\u00e1i trong TOYOTA \u0111\u1ec1u \u0111\u01b0\u1ee3c l\u1ed3ng gh\u00e9p b\u00ean trong logo. \u0110\u00e2y qu\u1ea3 th\u1ef1c l\u00e0 m\u1ed9t \u00fd t\u01b0\u1edfng v\u00f4 c\u00f9ng th\u00fa v\u1ecb, \u0111\u1ed9c \u0111\u00e1o ph\u1ea3i kh\u00f4ng?<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/cedvietnam.com\/data\/media\/1031\/images\/cau-chuyen-logo(6).png\" alt=\"\" \/><\/p>\n<p><em>L\u1ed3ng gh\u00e9p c\u00e1c ch\u1eef c\u00e1i trong t\u00ean th\u01b0\u01a1ng hi\u1ec7u<\/em><\/p>\n<h3><strong>Th\u01b0\u01a1ng hi\u1ec7u th\u1eddi trang Lacoste<\/strong><\/h3>\n<p>Ng\u01b0\u1eddi s\u00e1ng l\u1eadp ra th\u01b0\u01a1ng hi\u1ec7u Lacoste l\u00e0 Jean Rene Lacoste, m\u1ed9t v\u1eadn \u0111\u00f4ng vi\u00ean tennis. N\u0103m 1993, \u00f4ng \u0111\u00e3 g\u00e2y d\u1ef1ng m\u1ed9t c\u00f4ng ty th\u1eddi trang chuy\u00ean s\u1ea3n xu\u1ea5t \u00e1o cho m\u00f4n th\u1ec3 thao n\u00e0y.<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/cedvietnam.com\/data\/media\/1031\/images\/cau-chuyen-logo(8).png\" alt=\"\" \/><\/p>\n<p>Tuy v\u1eady logo c\u1ee7a h\u00e3ng kh\u00f4ng h\u1ec1 c\u00f3 li\u00ean quan g\u00ec \u0111\u1ebfn tennis m\u00e0 l\u1ea1i b\u1eaft ngu\u1ed3n t\u1eed nickname c\u1ee7a ng\u01b0\u1eddi s\u00e1ng l\u1eadp: Alligator (c\u00e1 s\u1ea5u). C\u00f3 l\u1ea7n m\u1ed9t trong nh\u1eefng ng\u01b0\u1eddi b\u1ea1n c\u1ee7a \u00f4ng v\u1ebd t\u1eb7ng cho \u00f4ng h\u00ecnh m\u1ed9t con c\u00e1 s\u1ea5u. V\u00e0 khi s\u00e1ng l\u1eadp c\u00f4ng ty th\u1eddi trang, Jean Rene Lacoste \u0111\u00e3 d\u00f9ng h\u00ecnh n\u00e0y l\u00e0m bi\u1ec3u t\u01b0\u1ee3ng cho nh\u00e3n hi\u1ec7u ri\u00eang c\u1ee7a m\u00ecnh. Ch\u1ec9 kh\u00f4ng l\u00e2u sau \u0111\u00f3, bi\u1ec3u t\u01b0\u1ee3ng ch\u00fa c\u00e1 s\u1ea5u nh\u1ecf n\u00e0y \u0111\u00e3 \u0111\u01b0\u1ee3c c\u1ea3 th\u1ebf gi\u1edbi bi\u1ebft \u0111\u1ebfn.<\/p>\n<h3><strong>Th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed3 u\u1ed1ng Coca cola<\/strong><\/h3>\n<p>Coca cola ch\u1eafc ch\u1eb3n l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng c\u00f2n xa l\u1ea1 g\u00ec v\u1edbi ch\u00fang ta. C\u00d9ng tham quan m\u1ed9t ch\u00fat v\u1ec1 logo c\u1ee7a Coca cola (coke).<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/cedvietnam.com\/data\/media\/\/images\/cau-chuyen-logo(7).png\" alt=\"\" \/><\/p>\n<p>Kh\u1edfi \u0111i\u1ec3m v\u1edbi \u00fd t\u01b0\u1edfng thi\u1ebft k\u1ebf kh\u00e1 \u0111\u01a1n gi\u1ea3n, trong qu\u00e1 tr\u00ecnh h\u01a1n 100 n\u0103m kinh doanh, Coke \u0111\u00e3 cho ra m\u1eaft nh\u1eefng m\u1eabu logo trong t\u1eebng th\u1eddi k\u1ef3 v\u1edbi h\u00ecnh th\u1ee9c b\u1eaft m\u1eaft h\u01a1n, t\u1ea1o \u0111\u01b0\u1ee3c \u1ea5n t\u01b0\u1ee3ng s\u00e2u s\u1eafc cho ng\u01b0\u1eddi s\u1eed d\u1ee5ng.<\/p>\n<p>Kh\u00e1c v\u1edbi n\u00e9t m\u1ec1m m\u1ea1i, u\u1ed1n l\u01b0\u1ee3ng, t\u1ecda m\u1ed9t ch\u00fat c\u1ea3m gi\u00e1c bay b\u1ed5ng v\u1edbi m\u1eabu logo \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng hi\u1ec7n t\u1ea1i th\u00ec th\u1ef1c t\u1ebf, m\u1eabu thi\u1ebft k\u1ebf ban \u0111\u1ea7u c\u1ee7a nh\u00e3n h\u00e0ng n\u01b0\u1edbc u\u1ed1ng n\u00e0y kh\u00e1 \u0111\u01a1n gi\u1ea3n, \u201cc\u1ee9ng nh\u1eafc\u201d. M\u1ed9t \u0111i\u1ec1u th\u00fa v\u1ecb n\u1eefa l\u00e0 c\u00f9ng v\u1edbi logo c\u1ee7a m\u00ecnh, Coca cola tr\u1edf th\u00e0nh m\u1ed9t trong m\u01b0\u1eddi th\u01b0\u01a1ng hi\u1ec7u c\u00f3 gi\u00e1 tr\u1ecb nh\u1ea5t th\u1ebf gi\u1edbi b\u00ean c\u1ea1nh c\u00e1c t\u00ean tu\u1ed5i nh\u01b0: Apple, Microsolft, Google, Samsung,\u2026.<\/p>\n<p>C\u00f3 th\u1ec3 th\u1ea5y r\u00f5,\u00a0<a href=\"http:\/\/cedvietnam.com\/tam-quan-trong-cua-logo-doi-voi-su-phat-trien-doanh-nghiep-nd,15051\">logo<\/a>\u00a0lu\u00f4n gi\u1eef vai tr\u00f2 quan tr\u1ecdng trong qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n, l\u1edbn m\u1ea1nh c\u1ee7a t\u1ed5 ch\u1ee9c, doanh ngih\u1ec7p. S\u1ef1 s\u00e1ng t\u1ea1o v\u00e0 kh\u00f4ng ng\u1eebng t\u00ecm ki\u1ebfm, tr\u1ea3i nghi\u1ec7m s\u1ef1 thay \u0111\u1ed5i l\u00e0 y\u1ebfu t\u1ed1 c\u1ed1t l\u00f5i l\u00e0m n\u00ean m\u1ed9t logo \u0111\u1ed9c \u0111\u00e1o. Logo kh\u00f4ng chi\u0309 la\u0300 hi\u0300nh a\u0309nh \u0111a\u0323i di\u00ea\u0323n cho th\u01b0\u01a1ng hi\u00ea\u0323u, c\u00f4ng ty cu\u0309a ba\u0323n ma\u0300 ba\u0323n c\u00f2n co\u0301 th\u00ea\u0309 s\u01b0\u0309 du\u0323ng chu\u0301ng \u0111\u00ea\u0309 truy\u00ea\u0300n ta\u0309i 1 th\u00f4ng \u0111i\u00ea\u0323p hay 1 c\u00e2u chuy\u00ea\u0323n na\u0300o \u0111o\u0301. \u0110\u1eebng ch\u1ea7n ch\u1edd g\u00ec n\u1eefa, h\u00e3y l\u00ean \u00fd t\u01b0\u1edfng v\u00e0 b\u1eaft tay v\u00e0o th\u1ef1c hi\u1ec7n logo cho c\u00f4ng ty c\u1ee7a b\u1ea1n c\u00f9ng ch\u00fang t\u00f4i.\/.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i ti\u1ebfng, s\u1edf d\u0129 n\u00f3 n\u1ed5i ti\u1ebfng kh\u00f4ng ch\u1ec9 b\u1eb1ng ch\u00ednh ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh, m\u00e0 quan tr\u1ecdng h\u01a1n c\u1ea3, n\u00f3 \u0111\u00e3 th\u00e0nh c\u00f4ng trong vi\u1ec7c g\u00e2y\u00a0\u1ea5n t\u01b0\u1ee3ng s\u00e2u \u0111\u1eadm, thu h\u00fat \u0111\u01b0\u1ee3c\u00a0kh\u00e1ch h\u00e0ng nh\u1edd x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c m\u1ed9t h\u00ecnh \u1ea3nh cho s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh. Nh\u1eafc \u0111\u1ebfn Apple,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":424,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-423","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc-chung"],"_links":{"self":[{"href":"https:\/\/ntvwindow.diachi.top\/index.php?rest_route=\/wp\/v2\/posts\/423","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ntvwindow.diachi.top\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ntvwindow.diachi.top\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ntvwindow.diachi.top\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ntvwindow.diachi.top\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=423"}],"version-history":[{"count":0,"href":"https:\/\/ntvwindow.diachi.top\/index.php?rest_route=\/wp\/v2\/posts\/423\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ntvwindow.diachi.top\/index.php?rest_route=\/wp\/v2\/media\/424"}],"wp:attachment":[{"href":"https:\/\/ntvwindow.diachi.top\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=423"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ntvwindow.diachi.top\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=423"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ntvwindow.diachi.top\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=423"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}