{"id":312,"date":"2018-12-25T03:32:12","date_gmt":"2018-12-25T03:32:12","guid":{"rendered":"http:\/\/cedvietnam.com\/?p=312"},"modified":"2018-12-25T03:32:12","modified_gmt":"2018-12-25T03:32:12","slug":"cac-nguyen-tac-can-luu-y-khi-thiet-ke-logo-cong-ty","status":"publish","type":"post","link":"https:\/\/ntvwindow.diachi.top\/?p=312","title":{"rendered":"Ca\u0301c nguy\u00ean t\u0103\u0301c c\u00e2\u0300n l\u01b0u y\u0301 khi thi\u00ea\u0301t k\u00ea\u0301 logo c\u00f4ng ty"},"content":{"rendered":"

Logo la\u0300 bi\u00ea\u0309u t\u01b0\u01a1\u0323ng, bi\u00ea\u0309u tr\u01b0ng cu\u0309a m\u00f4\u0323t th\u01b0\u01a1ng hi\u00ea\u0323u, m\u00f4\u0323t doanh nghi\u00ea\u0323p. Logo gi\u00fap k\u1ebft n\u1ed1i h\u00ecnh \u1ea3nh doanh nghi\u1ec7p tr\u00ean c\u00e1c t\u00e0i li\u1ec7u ti\u1ebfp th\u1ecb v\u00e0 qu\u1ea3ng c\u00e1o tr\u01a1\u0309 tha\u0300nh m\u00f4\u0323t bi\u00ea\u0309u t\u01b0\u01a1\u0323ng truy\u00ea\u0300n th\u00f4ng co\u0301 s\u01b0\u0301c a\u0309nh h\u01b0\u01a1\u0309ng ma\u0323nh me\u0303 co\u0301 th\u00ea\u0309 ti\u00ea\u0301p s\u01b0\u0301c cho th\u01b0\u01a1ng hi\u00ea\u0323u nga\u0300y ca\u0300ng l\u01a1\u0301n ma\u0323nh va\u0300 pha\u0301t tri\u00ea\u0309n.<\/p>\n

Tuy nhi\u00ean, nhi\u00ea\u0300u doanh nghi\u00ea\u0323p, \u0111\u0103\u0323c bi\u00ea\u0323t la\u0300 ca\u0301c doanh nghi\u00ea\u0323p m\u01a1\u0301i kh\u01a1\u0309i nghi\u00ea\u0323p, ca\u0301c doanh nghi\u00ea\u0323p nho\u0309 v\u00e2\u0303n ch\u01b0a xem tro\u0323ng v\u00e2\u0301n \u0111\u00ea\u0300 na\u0300y, chi\u0301nh vi\u0300 th\u00ea\u0301 ca\u0301c logo th\u01b0\u01a1\u0300ng ch\u01b0a chuy\u00ean nhgi\u00ea\u0323p va\u0300 hi\u00ea\u0323u qua\u0309 s\u01b0\u0309 du\u0323ng ch\u01b0a cao.<\/p>\n

\u0110\u1ec3 thi\u1ebft k\u1ebf m\u1ed9t logo \u01b0ng \u00fd \u0111\u00f2i h\u1ecfi nhi\u1ec1u s\u1ef1 s\u00e1ng t\u1ea1o v\u00e0 kinh nghi\u1ec7m ch\u1ee9 kh\u00f4ng \u0111\u01a1n gi\u1ea3n nh\u01b0 b\u1ea1n ngh\u0129.<\/p>\n

Ba\u0300i vi\u00ea\u0301t na\u0300y, chu\u0301ng t\u00f4i xin chia se\u0309 m\u00f4\u0323t s\u00f4\u0301 nguy\u00ean t\u0103\u0301c c\u00e2\u0300n l\u01b0u y\u0301 khi thi\u00ea\u0301t k\u00ea\u0301 logo \u0111\u00ea\u0309 co\u0301 \u0111\u01b0\u01a1\u0323c m\u00f4\u0323t logo th\u00e2\u0323t \u00e2\u0301n t\u01b0\u01a1\u0323ng!<\/p>\n

Co\u0301 m\u00f4\u0323t y\u0301 t\u01b0\u01a1\u0309ng ro\u0303 ra\u0300ng<\/strong><\/h3>\n

Y\u0301 t\u01b0\u01a1\u0309ng la\u0300 \u0111i\u00ea\u0300u quan tro\u0323ng nh\u00e2\u0301t v\u01a1\u0301i b\u00e2\u0301t c\u01b0\u0301 m\u00f4\u0323t ta\u0301c ph\u00e2\u0309m thi\u00ea\u0301t k\u00ea\u0301. M\u00f4\u0323t ta\u0301c ph\u00e2\u0300m hoa\u0300n ha\u0309o \u0111o\u0300i ho\u0309i pha\u0309i co\u0301 nh\u01b0\u0303ng y\u0301 t\u01b0\u01a1\u0309ng \u0111u\u0309 t\u00f4\u0301t, y\u0301 t\u01b0\u01a1\u0309ng ca\u0300ng ro\u0303 ra\u0300ng thi\u0300 ca\u0301c c\u00f4ng \u0111oa\u0323n thi\u00ea\u0301t k\u00ea\u0301 v\u00ea\u0300 sau tr\u01a1\u0309 n\u00ean \u0111\u01a1n gia\u0309n h\u01a1n.<\/p>\n

V\u00e2\u0323y y\u0301 t\u01b0\u01a1\u0309ng b\u0103\u0301t ngu\u00f4\u0300n t\u01b0\u0300 \u0111\u00e2u? T\u01b0\u0300 chi\u0301nh c\u00f4ng ty, sa\u0309n ph\u00e2\u0309m, li\u0303nh v\u01b0\u0323c, t\u00e2\u0300m nhi\u0300n, vi\u00ea\u0303n ca\u0309nh\u2026 va\u0300 nh\u01b0\u0303ng th\u00f4ng \u0111i\u00ea\u0323p ma\u0300 c\u00f4ng ty mu\u00f4\u0301n truy\u00ea\u0300n ta\u0309i. M\u00f4\u0323t y\u0301 t\u01b0\u01a1\u0309ng l\u01a1\u0301n kh\u01a1\u0309i ngu\u00f4\u0300n t\u01b0\u0300 ca\u0301c y\u0301 t\u01b0\u01a1\u0309ng nho\u0309. Khi \u0111a\u0303 co\u0301 \u0111\u01b0\u01a1\u0323c ca\u0301c y\u0301 t\u01b0\u01a1\u0323ng ba\u0323n c\u00e2\u0300n cu\u0323 th\u00ea\u0309 ho\u0301a no\u0301 b\u0103\u0300ng ca\u0301ch th\u01b0\u0323c hi\u00ea\u0323n vi\u00ea\u0323c pha\u0301c tha\u0309o th\u00e2\u0323t nhi\u00ea\u0300u, sau \u0111o\u0301 pha\u0301t tri\u00ea\u0309n chu\u0301ng \u0111\u00ea\u0309 ta\u0323o ra ca\u0301c y\u0301 t\u01b0\u01a1\u0309ng t\u00f4\u0301t h\u01a1n cho \u0111\u00ea\u0301n khi ba\u0323n th\u00e2\u0323t s\u01b0\u0323 ha\u0300i lo\u0300ng.<\/p>\n

B\u00f4\u0301 cu\u0323c c\u00e2n \u0111\u00f4\u0301i<\/strong><\/h3>\n

M\u00f4\u0323t Logo co\u0301 th\u00ea\u0309 thi\u00ea\u0301t k\u00ea\u0301 pha\u0301 ca\u0301ch \u0111\u00ea\u0309 ta\u0323o s\u01b0\u0323 kha\u0301c bi\u00ea\u0323t. Nh\u01b0ng n\u00ean nh\u01a1\u0301! M\u1ed9t b\u1ed1 c\u1ee5c c\u00e2n \u0111\u1ed1i s\u1ebd t\u1ea1o n\u00ean m\u1ed9t logo v\u1eefng ch\u1eafc, v\u1eeba m\u1eaft, v\u00e0 da\u0300ng \u0111\u00ea\u0309 la\u0323i thi\u00ea\u0323n ca\u0309m trong t\u00e2m tri\u0301 ng\u01b0\u01a1\u0300i xem. Ca\u0301c chi ti\u00ea\u0301t, ma\u0300u s\u0103\u0301c, ki\u0301ch th\u01b0\u01a1\u0301c ta\u0323o \u0111\u01b0\u01a1\u0323c s\u01b0\u0323 c\u00e2n b\u0103\u0300ng va\u0300 ha\u0300i ho\u0300a se\u0303 ta\u0323o n\u00ean m\u00f4\u0323t t\u00f4\u0309ng th\u00ea\u0309 \u0111e\u0323p phu\u0300 h\u01a1\u0323p v\u01a1\u0301i s\u00f4\u0301 \u0111\u00f4ng va\u0300 d\u00ea\u0303 xem, d\u00ea\u0303 nh\u01a1\u0301.<\/p>\n

Ki\u0301ch th\u01b0\u01a1\u0301c phu\u0300 h\u01a1\u0323p<\/strong><\/h3>\n

\u0110\u00ea\u0309 co\u0301 m\u00f4\u0323t Logo \u201ct\u00f4\u0301t\u201d thi\u0300 ty\u0309 l\u00ea\u0323 gi\u01b0\u0303a ca\u0301c chi ti\u00ea\u0301t, gi\u01b0\u0303a ph\u00e2\u0300n hi\u0300nh va\u0300 ph\u00e2\u0300n ch\u01b0\u0303 hay, \u00a0khoa\u0309ng ca\u0301ch gi\u01b0\u0303a ca\u0301c ch\u01b0\u0303 v\u01a1\u0301i nhau hay \u0111\u01a1n gia\u0309n la\u0300 ty\u0309 l\u00ea\u0323 cu\u0309a logo tr\u00ean khung n\u00ea\u0300n cu\u0303ng la\u0300 nh\u01b0\u0303ng \u0111i\u00ea\u0300u c\u00e2\u0300n l\u01b0u y\u0301. Logo pha\u0309i \u0111a\u0309m ba\u0309o hi\u00ea\u0323n thi\u0323 ro\u0303 ne\u0301t \u01a1\u0309 nhi\u00ea\u0300u ki\u0301ch th\u01b0\u01a1\u0301c. \u0110i\u00ea\u0300u na\u0300y r\u00e2\u0301t qaun tro\u0323ng trong vi\u00ea\u0323c s\u01b0\u0309 du\u0323ng logo cho ca\u0301c \u00e2\u0301n ph\u00e2\u0309m nh\u00e2\u0323n di\u00ea\u0323n th\u01b0\u01a1ng hi\u00ea\u0323u kha\u0301c nh\u01b0 Card visit, phong bi\u0300 th\u01b0\u2026<\/p>\n

\"\"<\/p>\n

S\u01b0\u0309 du\u0323ng ma\u0300u s\u0103\u0301c h\u01a1\u0323p ly\u0301<\/strong><\/h3>\n

Ma\u0300u s\u0103\u0301c r\u00e2\u0301t co\u0301 y\u0301 nghi\u0303a, th\u00ea\u0309 hi\u00ea\u0323n nhi\u00ea\u0300u \u0111i\u00ea\u0300u va\u0300 co\u0301 th\u00ea\u0309 ta\u0323o \u0111i\u00ea\u0309m nh\u00e2\u0301n ma\u0323nh me\u0309 cho m\u00f4\u0323t logo, t\u1ea1o c\u1ea3m x\u00fac t\u1edbi ng\u01b0\u1eddi xem. S\u00e1ng t\u1ea1o trong c\u00e1ch s\u1eed d\u1ee5ng m\u00e0u s\u1eafc la\u0300 m\u00f4\u0323t l\u01b0u y\u0301 h\u00ea\u0301t s\u01b0\u0301c quan tro\u0323ng khi thi\u00ea\u0301t k\u00ea\u0301. Tu\u0300y thu\u00f4\u0323c va\u0300o th\u00f4ng \u0111i\u00ea\u0323p, nga\u0300nh ngh\u00ea\u0300, hi\u0300nh a\u0309nh ma\u0300\u00a0 vi\u00ea\u0323c l\u01b0\u0323a cho\u0323n ma\u0300u s\u0103\u0301c kha\u0301c nhau. Tuy nhi\u00ean, c\u00e2\u0300n l\u01b0u y\u0301 m\u00f4\u0323t s\u00f4\u0301 \u0111i\u00ea\u0300u khi s\u01b0\u0309 du\u0323ng ma\u0300u s\u0103\u0301c:<\/p>\n

– \u00a0D\u00f9ng nh\u1eefng gam m\u00e0u \u0111\u1ed3ng nh\u1ea5t: c\u00f3 nh\u1eefng gam m\u00e0u l\u1ea1nh, m\u00e0u \u1ea5m, m\u00e0u trung t\u00ednh. Gi\u1eefa c\u00e1c s\u1eafc \u0111\u1ed9 trong c\u00f9ng m\u1ed9t gam m\u00e0u c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ph\u1ed1i h\u1ee3p \u0103n \u00fd v\u1edbi nhau v\u00ed d\u1ee5: \u0110\u1ecf v\u00e0 V\u00e0ng cam, Xanh t\u00edm than v\u00e0 Xanh da tr\u1eddi, V\u00e0ng cam v\u00e0 V\u00e0ng chanh.<\/p>\n

– K\u1ebft h\u1ee3p c\u00e1c c\u1eb7p m\u00e0u b\u1ed5 tr\u1ee3: M\u1ed9t m\u00e0u gam n\u00f3ng k\u1ebft h\u1ee3p v\u1edbi m\u00e0u gam l\u1ea1nh s\u1ebd t\u1ea1o s\u1ef1 c\u00e2n b\u1eb1ng trong m\u00e0u s\u1eafc logo.<\/p>\n

– Kh\u00f4ng n\u00ean d\u00f9ng m\u00e0u s\u1eafc c\u00f3 \u0111\u1ed9 s\u00e1ng qu\u00e1 cao tr\u00ean n\u1ec1n tr\u1eafng va\u0300 kh\u00f4ng n\u00ean s\u01b0\u0309 du\u0323ng n\u00ea\u0300n co\u0301 \u0111\u00f4\u0323 sa\u0301ng qua\u0301 cao.<\/p>\n

– Tra\u0301nh du\u0300ng qua\u0301 nhi\u00ea\u0300u ma\u0300u: M\u00f4\u0323t logo phu\u0300 h\u01a1\u0323p th\u01b0\u01a1\u0300ng s\u01b0\u0309 du\u0323ng t\u01b0\u0300 2-3 ma\u0300u. Tr\u01b0\u01a1\u0300ng h\u01a1\u0323p du\u0300ng nhi\u00ea\u0300u ma\u0300u c\u00e2\u0300n \u0111a\u0309m ba\u0309o hi\u1ec7u qu\u1ea3 c\u1ee7a logo \u0111\u00f3 trong phi\u00ean b\u1ea3n 1 m\u00e0u.<\/p>\n

\"\"<\/p>\n

Thi\u1ebft k\u1ebf ch\u1eef r\u1ea5t quan tr\u1ecdng<\/strong><\/h3>\n

N\u00ea\u0301u nh\u01b0 hi\u0300nh a\u0309nh co\u0301 \u00e2\u0309n y\u0301 kh\u01a1i g\u01a1\u0323i s\u01b0\u0323 to\u0300 mo\u0300 trong t\u00e2m tri\u0301 kha\u0301ch ha\u0300ng thi\u0300 ch\u01b0\u0303 la\u0323i la\u0300 ph\u00e2\u0300n ma\u0300 kha\u0301ch ha\u0300ng d\u00ea\u0303 xem d\u00ea\u0303 nh\u01a1\u0301.\u00a0H\u00e3y xem x\u00e9t vi\u1ec7c k\u1ebft h\u1ee3p font ch\u1eef gi\u1eefa t\u00ean th\u01b0\u01a1ng hi\u1ec7u v\u00e0 tagline \u2013 slogan, ph\u1ed1i h\u1ee3p nhi\u1ec1u phong c\u00e1ch font \u0111\u1ec3 t\u1ea1o s\u1ef1 \u0111a d\u1ea1ng, hay quy \u0111\u1ecbnh r\u00f5 c\u00e1c font ch\u1eef b\u1ed5 tr\u1ee3 trong c\u00e1c \u1ee9ng d\u1ee5ng thi\u1ebft k\u1ebf nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u: font ti\u00eau \u0111\u1ec1, font ti\u00eau \u0111\u1ec1 ph\u1ee5, font n\u1ed9i dung.<\/p>\n

Hi\u00ea\u0323u \u01b0\u0301ng \u0111\u01a1n gia\u0309n<\/strong><\/h3>\n

Hi\u00ea\u0323n nay co\u0301 v\u00f4 va\u0300n hi\u00ea\u0323u \u01b0\u0301ng cho chu\u0301ng ta kha\u0309 n\u0103ng thay \u0111\u00f4\u0309i mo\u0323i m\u0103\u0323t cu\u0309a logo. Tuy nhi\u00ean, trong h\u00e2u h\u00ea\u0301t ca\u0301c tr\u01b0\u01a1\u0300ng h\u01a1\u0323p, \u0111\u01a1n gia\u0309n \u0111i v\u00e2\u0303n mang la\u0323i hi\u00ea\u0323u qua\u0309 h\u01a1n nh\u01b0\u0303ng hi\u00ea\u0323u \u01b0\u0301ng c\u00e2\u0300u ky\u0300 ph\u01b0\u0301c ta\u0323p.<\/p>\n

Ti\u0301nh \u0111a da\u0323ng<\/strong><\/h3>\n

Khi thi\u1ebft k\u1ebf m\u1ed9t \u00a0h\u00ecnh \u1ea3nh, b\u1ea1n c\u1ea7n suy ngh\u0129 v\u1ec1 kh\u1ea3 n\u0103ng n\u00f3 c\u00f3 s\u1eed d\u1ee5ng \u0111\u01b0\u1ee3c cho nhi\u1ec1u m\u1ee5c \u0111\u00edch kh\u00e1c nhau hay kh\u00f4ng. Logo co\u0301 th\u00ea\u0309 b\u0103\u0301t m\u0103\u0301t khi \u0111\u01b0\u0301ng tr\u01b0\u0323c di\u00ea\u0323n ho\u0103\u0323c \u0111\u0103\u0323t tr\u00ean n\u00ea\u0300n tr\u0103\u0301ng nh\u01b0ng logo se\u0303 xu\u00e2\u0301t hi\u00ea\u0323n tr\u00ean t\u00e2\u0301t ca\u0309 c\u00f4ng cu\u0323 marketing, \u01a1\u0309 ca\u0301c ch\u00e2\u0301t li\u00ea\u0323u kha\u0301c nhau va\u0300 d\u01b0\u01a1\u0301i nh\u01b0\u0303ng nhi\u00ea\u0300u go\u0301c \u0111\u00f4\u0323 kha\u0301c nhau. Vi\u0300 v\u00e2\u0323y, c\u00e2\u0300n l\u01b0u y\u0301 ti\u0301nh \u0111a da\u0323ng cu\u0309a logo khi thi\u00ea\u0301t k\u00ea\u0301.<\/p>\n

Co\u0300n r\u00e2\u0301t nhi\u00ea\u0300u ca\u0301c nguy\u00ean t\u0103\u0301c c\u00e2\u0300n l\u01b0u y\u0301 khi\u00a0thi\u00ea\u0301t k\u00ea\u0301 logo<\/strong>\u2026<\/p>\n

V\u01a1\u0301i mong mu\u00f4\u0301n h\u00f4\u0303 tr\u01a1\u0323 ca\u0301c doanh nghi\u00ea\u0323p pha\u0301t tri\u00ea\u0309n th\u01b0\u01a1ng hi\u00ea\u0323u, C\u00f4ng ty C\u00f4\u0309 ph\u00e2\u0300n CED ngoa\u0300i vi\u00ea\u0323c t\u01b0 v\u00e2\u0301n th\u01b0\u01a1ng hi\u00ea\u0323u co\u0300n cung c\u00e2\u0301pdi\u0323ch vu\u0323 thi\u00ea\u0301t k\u00ea\u0301 logo<\/a>, thi\u00ea\u0301t k\u00ea\u0301 b\u00f4\u0323 nh\u00e2\u0323n di\u00ea\u0323n th\u01b0\u01a1ng hi\u00ea\u0323u v\u01a1\u0301i quy tri\u0300nh chuy\u00ean nghi\u00ea\u0323p.<\/p>\n

Ca\u0301c sa\u0309n ph\u00e2\u0309m thi\u00ea\u0301t k\u00ea\u0301 cu\u0309a chu\u0301ng t\u00f4i lu\u00f4n \u0111\u01b0\u01a1\u0323c c\u00e2n nh\u0103\u0301c ky\u0303 l\u01b0\u01a1\u0303ng ca\u0301c y\u00ea\u0301u t\u00f4\u0301 n\u00eau tr\u00ean \u0111\u00f4\u0300ng th\u01a1\u0300i giu\u0301p truy\u00ea\u0300n ta\u0309i \u0111\u01b0\u01a1\u0323c ca\u0301c th\u00f4ng \u0111i\u00ea\u0323p cu\u0309a kha\u0301ch ha\u0300ng.<\/p>\n

Ba\u0323n la\u0300 doanh nghi\u00ea\u0323p, du\u0300 ba\u0323n \u0111ang hoa\u0323t \u0111\u00f4\u0323ng trong b\u00e2\u0301t ky\u0300 li\u0303nh v\u01b0\u0323c gi\u0300. \u0110\u00e3 \u0111\u1ebfn l\u00fac ba\u0323n c\u00e2\u0300n \u0111\u00e2\u0300u t\u01b0 nghi\u00eam tu\u0301c \u0111\u00ea\u0301n hi\u0300nh a\u0309nh cu\u0309a c\u00f4ng ty mi\u0300nh.<\/p>\n

H\u00e3y li\u00ean h\u1ec7 v\u1edbi ch\u00fang t\u00f4i \u0111\u00ea\u0309 \u0111\u01b0\u01a1\u0323c t\u01b0 v\u00e2\u0301n va\u0300 h\u00f4\u0303 tr\u01a1\u0323:<\/p>\n

C\u00f4ng ty C\u00f4\u0309 ph\u00e2\u0300n CED<\/strong><\/p>\n

\u0110i\u0323a chi\u0309: S\u00f4\u0301 255 Nguy\u00ea\u0303n Du, ph\u01b0\u01a1\u0300ng Nguy\u00ea\u0303n Du, Tp. Ha\u0300 Ti\u0303nh<\/p>\n

Tell: 02393.79.79.89\u00a0 Hotline: 0931.360.036<\/p>\n

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